Innovations Roadmap: Front End – SWOT Analysis

SWOT is an acronym where S stands for Strengths, W for Weaknesses, O for Opportunities, and T for Threats. The SWOT analysis is a very useful tool for understanding and decision-making for many situations in business and other organizations. The SWOT analysis headings provide a good framework for reviewing situations involving strategy, market position and direction of a company or business proposition, or any other idea. Completing a SWOT analysis is very simple and is used frequently for good reasons. It is applicable to analysis of business planning, strategic planning, marketing, research reports, business development, competitor evaluation and product development. SWOT analysis also works well in brainstorming meetings and can even be used for team building games in a workshop setting.

The Innovations Roadmap is an online program designed to equip senior management executives with the inspiration and skills needed for the successful adoption of innovation. There are 29 modules divided into 3 sections: Front-End, Development, and Commercialization.

Here you gain access to one of the ten modules included in Section One: Front End – Click Here for the Full Innovations Roadmap

Section One: Front-End – Module Nine – SWOT Analysis Includes:

Learning Objectives

• Understand the meaning of a SWOT analysis and how to manage the process.
• Be able to develop a SWOT analysis for their innovation initiative.
• Understand the basic themes and processes involved in a SWOT analysis for an innovation initiative.
• Know the best strategies for managing a SWOT analysis process.

Course Outline & Major Topics

• Introduction
  • What is SWOT?
  • Why You Need a SWOT
  • Main uses of SWOT
  • Generally accepted good practices
• Get Started
  • Setting objectives
• Learn
  • SWOT Analysis process
  • Workshop Environment
• Practice
  • Case Study
• Apply
  • SWOT Analysis Template

Who Should Take This Course?

• Innovators
• Team Members & Leaders
• Small Business Owners

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