M10 Sensory Evaluation Graphic

Innovations Roadmap: Development – Sensory Evaluation

The Innovations Roadmap is an online program designed to equip senior management executives with the inspiration and skills needed for the successful adoption of innovation. There are 29 modules divided into 3 sections: Front-End, Development, and Commercialization.

Here you gain access to one of the ten modules included in Section Two: Development – Click Here for the Full Innovations Roadmap

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Download Course Outline

Sensory evaluation is a scientific discipline.  It uses the senses – sight, smell, touch, taste and hearing – to evaluate an item.  In launching an innovative food product, sensory evaluation is done to ensure consumer feedback for the product will be positive. Incorporating the results of sensory evaluation feedback may eliminate wasted effort during formulation development and can resolve quality issues early in the process.  The sensory evaluation will consider the appearance, aroma, flavor, and texture of a proposed food product.

The Innovations Roadmap is an online program designed to equip senior management executives with the inspiration and skills needed for the successful adoption of innovation. There are 29 modules divided into 3 sections: Front-End, Development, and Commercialization.

Here you gain access to one of the ten modules included in Section Two: Development – Click Here for the Full Innovations Roadmap

Section Two: Development – Module Ten – Sensory Evaluation

Learning Objectives

  • Understand the role of sensory evaluations in an innovation process
  • Be able to develop a sensory evaluation plan for an innovation initiative
  • Understand the basic themes and processes involved in managing a sensory evaluation plan for an innovation initiative
  • Know the best strategies for managing sensory evaluation plans

Course Outline & Major Topics

  • Introduction
    • What You Will Learn
  • Get Started
    • Challenges with sensory evaluation programs
    • Why is Sensory Evaluation important?
    • What factors need to be considered?
  • Learn
    • Effective testing, Affective testing, Perception
    • Descriptive analysis
    • Sensory evaluation methods
  • Practice
    • Determining the right tests
  • Apply
    • Difference test template

Who Should Take This Course?

  • Innovators
  • Team Members & Leaders
  • Small Business Owners

*Become a member to receive 20% off

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