• Building a Brand on Social Media

    $120.00
    Your brand speaks for your company and its products and/or services. In today’s online-focused world, it’s important that your brand has a definitive, consistent, and responsive presence. Whether you’re looking to build a brand from scratch, or strengthen an existing brand, this course will help you build a brand using social media. We’ll cover how to build a social media strategy, identify social media platforms that fit your brand, craft strong messages that will engage your audience, and evaluate and revise your strategy.   Member Price: $76.00
  • Managing Recall in a Wired World

    $249.00
    A recall is intended to remove food products when there is reason to believe the products may be unsafe. Even with the best planning, food safety incidents that result in recall can occur. It makes good business sense to be well prepared to respond to any challenges to your company’s well-being. This course will provide workers with an up-to-date overview of how and why we need to manage food recalls in today’s technological and social media connected society. Understand the consequences and effects of product recalls on the food and beverage processing industry. Examine techniques that assist processors to deliver information to the public, consumers, customers, and suppliers that aid in managing recalls effectively. Learn the roles and responsibilities of the recall team with an emphasis on food safety and prevention. *Become a member to receive 20% off

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